Zimbabwe Artists Project - ZAP
Program types: Marketing
Audience: Web-based, with philanthropic and art interests, especially African art from Zimbabwe.
Goal: To increase visibility of the Zimbabwe Artists Project, which is a small non-profit. Their history is moving, and speaks to my heart. I offered to produce a short program to help promote their efforts of finding markets for this artwork, as well as providing a quick overview of how ZAP started, who they serve, and their mission.
Procedure: This program was shot documentary style in HD in a couple hours. ZAP generously supplied images which we were able to integrate to support the storytelling. The program was delivered on the web, and also on DVD for presentations, or to be looped for show installations.
Web Address: http://zimbabweartistsproject.org/